The Digital Revolution. How Brands Win or Struggle.
The Baltic Brand Conference presents strategies and solution-focused approaches.
- Goal: strengthening companies and giving them new growth impetus
- The Baltic Brand Conference presents strategies and solution-focused approaches
- Speakers and panelists will be showing reallife examples and presenting the latest management know-how
- International audience and excellent networking on executive level
The first Baltic Brand Conference „From Local Jewels to Global Brands” was held in 2011 and gathered around 100 participants from the entire Baltic sea region.
Speakers 2011 (selection):
- Dimitri Agishev, VP Deutsche Bank Russia How to Live a Brand: Passion to Perform
- Diana Civle, Head of Riga 2014 Office Cultural Capitals as an Opportunity for Strengthening City Brands
- Leitti Mändmets, Marketing Director Enterprise Estonia Welcome to Estonia. Marketing for a Region.
- Marc Schmettau, Marketing Director Bodum The BODUM Way: A Danish Lifestyle Brand in International Markets
- Christian Prill, Managing Director, Markenbüro Hamburg (GER) Capitalize Your Brand
- Olaf Stein, Partner, Factor Design (GER) Launch. Renew. Envision and the Cow from Above
- Prof. Dr. Andrea Zirm, HAW Hamburg (GER) Managing Local Jewels and Global Brands
- Sebastian Fischoeder / Theis Klauberg (GER / LV) Legal Protection of Brands The second Baltic Brand
Conference „Managing Flexible Identities” was held in 2012 and gathered around 100 participants from the entire Baltic sea region.
Speakers 2012 (selection):
- Lotte Tisenkopfa-Iltnere, Founder, Madara (LV) Madara: Eco cosmetics from Latvia
- Ricki Melchior, Social Media-Specialist, Nodes (DK) How to Build Awesome Staff for Social Platforms
- Janis Vanags, Marketing Director, AirBaltic (LV) Case Study airBaltic – Thinking out of the Box
- Ralph Breymaier, Marketing Director, Husqvarna Group (D) / Uwe Melichar, Factor Design (D) Building up a Strong Brand
- Stefan Lippert, Managing Director, ipdd (D) Brand Value Creation by Product Design
- Theis Klauberg, Partner, bnt (LV) Geographical Indications for Successful Brands
- Panel „Value Creating: How much cooperation do we really need? Vytas Adomaitis (Finpro), Anna Andersone (HungryLab), Maren Diale-Schellschmidt (AHK Baltikum), Inese Manguse (GatewayBaltic)